Awareness
Evidence is not useful if the people it concerns never hear it. Our awareness work translates research — ours and others’ — into health and science information that is accurate, understandable and honest about what is not yet known.
Most health information is either incomprehensible or wrong
The first kind is produced by researchers writing for other researchers. The second is produced by people who are good at communicating and are not reading the evidence. Between them sits a very large gap, and people make decisions about their health inside it.
We work in that gap. Not because it is a marketing channel — though we know that people who read our awareness work sometimes go on to commission our research — but because it is the part of the research process that is most often skipped, and because it is the reason this organization exists.
One rule governs this entire section
Every claim we make is one we can show you the evidence for. Where the evidence is uncertain, we say so. Where it has changed, we say that too. Every piece names its author and cites its sources.
If we ever publish something here that reads like advertising, we have failed at the thing we are for.
Evidence-based public information
TOPICS WE COVER
Public health · maternal and child health · nutrition and food environments · vaccination and immunisation · non-communicable diseases · infectious diseases · mental health · tobacco and substance use · environmental health and air quality · WASH · adolescent health · healthy ageing · health literacy
HOW WE DELIVER IT
Awareness articles · fact sheets · infographics and visual explainers · short videos · community sessions · school and workplace programmes · public campaigns — in Bangla and English
WHERE WE HAVE WORKED
Community awareness delivered in a low-income settlement area in Dhaka. Further programmes are listed under Programmes and events as they are scheduled.
Five things we publish
RESEARCH INSIGHTS
What a study found and what it means — including what it does not establish.
EVIDENCE BRIEFS
What the body of evidence on a question currently says, and where it is contested.
KEY STATISTICS
Figures that matter, each with its source so you can check it.
METHODS NOTES
How research works, for people who want to read it critically.
DATA VISUALISATIONS
Patterns made visible, with the underlying data stated.
HEALTHEOLOGY
Our separate public-health awareness channel for a general audience, at healthideology.com.
What we run
Awareness campaigns on specific health and social issues · seminars and public lectures · workshops and training programmes · webinars · conferences and research events · school and university programmes · workplace health programmes · community sessions
Scheduled and completed awareness events will be listed here, each with its date, location and outcome. If you would like us to run a session with your organization, school or workplace, get in touch.
Awareness designed around evidence, not assumptions
We work with organizations, institutions, schools, workplaces and community groups on awareness initiatives — designing them around what the evidence supports rather than around assumptions about what people do not know.
DESIGN
An awareness programme built around what the evidence actually supports.
MATERIALS
Accurate materials in Bangla and English, sourced and reviewable.
FORMATIVE RESEARCH
Understanding what your audience currently knows and believes, before you tell them anything.
EVALUATION
Finding out whether the programme worked, and saying so either way.